This is BMW’s second attempt to explain the design of the new 3-Series to people. In the first one they had the designers who had worked on the car to talk about their creation, but this time they break out the big guns. This time, and at 2012 Detroit Motor Show, BMW Chief Designer Adrian van Hooydonk takes charge and talks you through the design elements of the new 3er. Whether you like the car with its unibrow or not, there’s no denying the BMW 3-Series is still the king of this class thanks to its superior drive and handling.

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